I’m feeling so unmotivated and unproductive today and I really need to be!!! So hopefully some inpirational ads will help me and maybe you.
Last year The Bahamas launched a rebranded look, logo and advertising campaign that I really loved. The subway ads were all around NYC which were very funny and graphically pleasing. I finally found the ads on the web to show you. There logo is made up of little do dad circle elements to reflect all the islands in the Bahamas…so ingenious! These design elements are used through their ads in such a clever way. Love the use of them in the ads. Why can’t all subway ads be this pretty and amusing?
I put a bunch of the ads together in a pdf here if you want for inspiration and reference so check it out.
You can view the rest of the campaign at the Bahamas website, which also features tv spots and online banners.
I’ll try to post more later when I’m feeling productive…I hope!
wow, just took a look at them – those are great ads!! the graphics are amazing and the slogans are great! VERY inspirational – thank you for sharing and putting them together!
enjoy your weekend Tara!!